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Are you busy thinking about how your business or not-for-profit can become an overnight success? Are you wondering how you can make a video go viral or a post get more likes? Climbing the Marketing Ladder – What does that actually mean? Well, think about brand awareness in these terms. It’s

For the past 12 months, we have heard a lot about fake news. There has been a lot of finger pointing at Facebook while news agencies claim a victory in their fight for relevancy. Amongst it all, business is left to ponder who else is guilty of fake news in an effort

In a world filled with more marketing choices than ever before, committing to marketing and a tstrategic approach can be overwhelming. If you want to know how to market a business you need to be on top of the basics. The goal is to give you some manageable baby steps you can

And How to Make it Work for Your Business Every week I hear this statement disguised as a question by another business owner, “I have never had a website, so why do I need one now"? They are challenging me to somehow discredit what has kept them with a steady income for

I have seen this question posted on many forums, how do you know you are paying the right price for a website? Is $500 reasonable, is $10,000 too much. Should I use a free tool? Should I be getting lots of quotes? The right price will always depend on your needs and

Every business owner or CEO wants to know the secrets to successful marketing. The truth is there are simple things you can do to ensure you are moving in the right direction. Much of it is to do with mindset. Marketing success takes three important ingredients I wanna talk to you about

We are building a library of authentic marketing tips to get the most out of your brand, whether you are in business or you are a not-for-profit, whether you are starting out or just looking to building on what you have already done. There is no quick fix when it comes to

Are you a business owner or a CEO? What value do you attach to your branding? Don’t underestimate the value of brand awareness The tendency for most businesses is to focus on the bottom line and wanting to generate immediate sales. The relationship between marketing sales is not always immediate. Marketing is

It is easy to forget there, there are generations for whom social media is a foreign concept, not something they were born into understanding. When you barely understand and rarely if ever use social media, appreciating the value it can bring to your business can be difficult to comprehend. This article is

Do actions speak louder than words when it comes to marketing? This week’s marketing tip video is a quick insight into the answer to this question. If you look around you can see lots of examples of brands who have a focus on actions while others tend to be more about