Not-for-profit

Political implications

Political Implications The political implications of the events in Canberra in the past few days are being felt nationwide.  Regardless of who you believe should be in power, there is no question that it has created an uncertainty about the short and long term future, which is being felt immediately.

2024-03-25T19:08:55+11:00June 28th, 2013|Business, Not-for-profit|

Not-for-profit must be redefined

Not-for-profit must be redefined Not-for-profit is a term that carries considerable baggage and it is harming charities ability to deliver services, raise awareness and find cures.  For all its intended good, not-for-profit as a sector defining term is having a negative impact on society. I blogged recently about the Australian

2021-09-14T13:40:24+11:00April 23rd, 2013|Not-for-profit|

The Voice

Are you enjoying watching the latest season of The Voice?  It’s such a great concept, watching credible singers given an opportunity to be judged on the quality of their voice.  Is it unique?  Is it telling a story?  Does it stand out?  Do you want to buy into the voice?  Does it

2024-03-25T19:56:34+11:00April 19th, 2013|Not-for-profit, Business|

Current clients matter

Current clients matter It would seem to be the obvious, current clients matter.  However what is said and what is done can often be two very different things.  The organisations who get it right reap the rewards and those who don’t risk untold damage. Current clients can be a valuable

2024-03-25T19:56:21+11:00April 5th, 2013|Business, Not-for-profit|

Communication options

Communication Options The best way to start the new year off is by exploring communication options.  Seriously, exploring communication options now while your mind is fresh is a lot easier than when you find yourself swamped by work demands. I spent a week in Vanuatu with no phone or email, switching

2021-09-12T08:37:29+11:00January 25th, 2013|Not-for-profit|

Charities are misunderstood

Charities are misunderstood Charities are misunderstood because they are often bad at marketing and fail to communicate the fundamentals of how they operate.  I realise this is a bold generalist statement that will have many on the back foot, but the truth is there for all to see.  Survey as many

2021-09-12T08:23:37+11:00June 18th, 2012|Not-for-profit|

Marketing disasters

Marketing disasters We have all seen our fair share of marketing disasters over the years, some more public than others of course. Marketing is a skill often misunderstood and grossly underestimated. Marketing can have an amazing impact on any business or not-for-profit, trouble is it can be bad if you

2024-03-25T19:09:12+11:00June 1st, 2012|Business, Not-for-profit|
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