What’s in a name? Tips on the importance of a name for your business or nonprofit
What’s in a name? It’s surprising how often the most obvious question is ignored. What’s in a name? Following on from conversations resulting from some of [...]
Non-profit is a money game for long term sustainability
The statement that non-profit is a money game for long term sustainability needs explanation, because the simple fact is there is a general misconception amongst the general [...]
Ease the pain of the annual report season
An annual report becomes more critical in times financial uncertainty The financial year closed. Everybody is talking market crashes and interest rates. We are all left wondering [...]
Top 5 lies about social media marketing
I read a very interesting blog about the ‘Top 5 lies about social media marketing‘ and I would encourage you to read the article. In a [...]
When an expert is what you need
Many people claim to be experts of one type or another in their chosen field, but I find myself asking the question – what makes you an [...]
Is simple PR being overlooked?
I don’t know about you, but my head is spinning with all the communication channels available to us today, not to mention those that will arrive on [...]