Technology overload
I am suffering from technology overload….how about you? Like so many I have been quick to want to jump on the technology bandwagon. The key word here is want. Of course we can’t always afford the latest and greatest because as far as I am aware [...]
Charities are misunderstood
Charities are misunderstood Charities are misunderstood because they are often bad at marketing and fail to communicate the fundamentals of how they operate. I realise this is a bold generalist statement that will have many on the back foot, but the truth is there for all [...]
Marketing disasters
Marketing disasters We have all seen our fair share of marketing disasters over the years, some more public than others of course. Marketing is a skill often misunderstood and grossly underestimated. Marketing can have an amazing impact on any business or not-for-profit, trouble is it [...]
The List
The list is about survival for both businesses and not-for-profit organisations / charities alike. The list is about the basics that I continue to see missed by so many. The list is simple but calculated. The list requires knowledge and specialised expertise. Here is the [...]
The Property Warehouse marketing launch
The Property Warehouse marketing launch In the last week The Property Warehouse has officially launched on the market. CommTogether, which has joined forces with a group of affiliated businesses to form www.sydneymarketingservices.com.au, played a lead role in the marketing of this brand. Late last year [...]
Marketing for Business Tips
Marketing and the Business of marketing tips I am often asked, for my business what marketing tips can you give? Of course I am quick to point out the business of marketing is just that…I am in marketing and that is my business. It is a skill and in my [...]